The Kaposvár Ice Arena was opened in 2005 as the only indoor ice rink not only for the county seat, but also for Somogy County and the entire southern Transdanubia region, and we started to rebrand the former identity in 2022 when Kaposvár Sports Center and Sports School was given the task of operating the facility.
The aim of the brand new operators is to promote ice sports as widely as possible and to organise training and training camps for professional and amateur players and ice sports enthusiasts. Regular classes are organized for beginners and advanced skaters, and girls who can already skate are also welcome for synchronized skating lessons.
The purpose of the new visual language is to make the facility’s services more understandable and attractive throughout the year, not just in the winter which is a period in the minds of consumers that has a clear connection with ice sports.